On Friday, 12 December, Brand Spark proudly stood among the brightest names in the Nigerian PR industry at the Lagos PR Industry Gala and Awards (LaPRIGA). Though we didn’t walk away with a trophy, we were honoured with nominations in four prestigious categories:
- Best in Insight-Driven Communications – Izedon Carbonates Launch Campaign
- Excellence in Crisis and Issue Management – Izedon Carbonates Limited
- Private Sector PR Campaign of the Year – Teesas Summer School
- PR Trainer of the Year – Efe Obiomah, Founder of Brand Spark
Why Nominations Matter
At just three and a half years old, Brand Spark was recognised alongside firms that have been shaping the industry for over a decade. That alone is a powerful statement about the impact we’ve made in such a short time. Awards are wonderful, but nominations are proof that our work is being noticed, valued, and benchmarked against the very best.
Furthermore, we were among the five PR companies with the most nominations. Indeed, that is a notable achievement that highlights Brand Spark’s rapid rise within the Nigerian PR industry.
It is also worth celebrating that our client, Izedon Carbonates, is itself only one year old. To have a campaign for such a young brand nominated in multiple categories shows the strength of our collaboration and the boldness of their vision.
A Win in Its Own Right
While the trophies went elsewhere this year, the recognition we received is a victory in itself. It validates our commitment to delivering insight-driven strategies, managing crises with professionalism, and creating campaigns that resonate deeply with audiences.
And let’s not forget the personal honour for our founder, Efe Obiomah, whose nomination as PR Trainer of the Year reflects her dedication to nurturing talent and raising standards in the profession.
Looking Ahead
We see these nominations as fuel for the journey ahead. They remind us that we’re on the right path, and they inspire us to keep pushing boundaries, innovating, and setting new benchmarks in the PR industry.
So yes, we are celebrating – not just the nominations, but the story they tell: that a young, ambitious firm like Brand Spark, working with equally bold clients, can stand shoulder-to-shoulder with industry veterans and be recognised for excellence.
